Program description

Around the world, there are 4.66 billion Internet users, and they spend an average of 59 hours a week online for different purposes. Imagine what an organisation can achieve if they tap into even a tiny percentage of these users and convert them into paying customers. Want to help organisations improve their digital presence, identify the best market and fit for their brand, and craft campaigns that win fans and customers alike? If so, our digital marketing project experience program is the ideal tool to help you dive into a digital marketing career! 

We give you access to our expertly-developed digital marketing project experience program that is fully immersive and project-oriented. It will be your portal to the world of digital marketing, helping you build impressive skills and experiences to design, implement, and manage campaigns that will become your competitive advantage to start a career in the sector.

The program introduces you to different dimensions of digital marketing through a discussion of its evolution and impact on businesses and society and recognition of its concepts, key elements, systems, types, and the channels where it can be implemented. You will also understand the process and tools used for developing a digital marketing strategy. There will also be a range of hands-on projects and activities to help you further understand digital marketing nuances and demands. You will learn how to create customer journeys, choose the right marketing campaign, and pursue marketing strategies like email, content, SEO, and social media marketing.

  • The Digital Marketing Project Experience Program is highly recommended for aspiring digital marketers, content market content managers and strategists, SEO/SEM specialists, email marketing specialists, and social media marketers.
  • Hands-on projects to build in-demand, job-ready skills.
  • Developed by expert digital marketing professionals.
  • Learn part-time or full-time and at your desired pace.
  • Build a portfolio you can share to prospective employers.
  • Readily launch your digital marketing career.

Digital marketing is ever-changing as a result of new communication channels and tools. Solid knowledge of its fundamentals is a good foundation that will enable you to confidently keep up with those changes and progress to more complex areas of the discipline. Our project experience program will introduce you to the ins and outs of digital marketing, including its impact, challenges, and the concepts, tools, practices, and systems critical to its facilitation. It also touches on the responsibilities of a digital marketer, helping you understand what it takes to become effective on the job. 

Attain marketing proficiency and gain experience in various digital marketing functions by working on immersive and exciting projects and activities. You will have the chance to create a customer avatar and journey, choose and plan a suitable marketing strategy and campaign, and do SEO, email marketing, content marketing, and social media marketing. Additionally, you will analyse the effectiveness of a campaign against set objectives and metrics through analytics and reporting. 

Different digital marketing objectives and campaigns call for different tools. Our program will allow you to use Google Analytics, Keyword Planner, Google My Business, and other prevalent tools used by industry pros.

Begin your career here

Take the first step toward launching your career by enrolling in this program. Slots get filled easily so enrol now to avoid missing out.


January

2022

Programme dates: 26th Jan

Application deadline: 26th Jan

Mentors providing project experience.



Millie Norton-Knight




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Madison Horl




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Mehr Patni




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Candidates' success stories

To ensure that you get the very best experience, the number of places on each programme is limited. Apply soon to avoid missing your place. Good luck!



Rebecca Smith  

User Experience @ amazon

Rebecca Smith  

User Experience @ amazon

Rebecca Smith  

User Experience @ amazon